the
storyroom
firebrand
This Event is About Getting Clarity on Your Message + Delivering With More Weight
Your message isn’t just content
— it’s a Kingdom assignment.
Hosted by, MelIssa Lea Hughes
Faith-based business coach, personal brand strategist, and entrepreneur
October 17th-18th, 2025
710 Monroe Ave. NW Grand Rapids, MI 49503
Embassy Suites – Downtown Grand Rapids
Most people don't realize it's not just what they say, it's HOW they say it.
Your words matter.
It’s time to get clarity and confidence around your brand story!
Your story is the foundation of your personal brand. Storytelling also helps you go from being an informational speaker to a transformational speaker online and on any stage.
You don’t need more content.
You need more conviction.
more conviction
Firebrand Story Room is a 2-day speaker communication activation + social media training designed to:
Unlock your stage presence so your delivery matches your calling.
Help you articulate your message with clarity, conviction, and confidence from the Holy Spirit.
Sharpen your storytelling + social media content so your words stick — and sell.
Release you into a new level of your anointing so you stop hiding and
start leading.
This is workshop style — interactive, hands-on, and deeply Spirit-led.
You’ll write. Reflect. Practice. Share. Receive. Be seen.
If you’ve ever…
Tried to explain your business but felt yourself rambling or losing people.
Recorded yourself on video but spent hours trying to make a video and never posted anything.
Tried to craft your keynote but feel like you don't have a repeatable structure to nail it every time.
Spoken on stage giving amazing information but no one comes up to you after saying, "That was for me!"
…then you already know: It’s not a visibility problem. It’s a voice problem.
Firebrand Story Room is where you:
Gain confidence at articulating the value of what you do so people want to work with you.
Identify your REAL brand story in a way that shifts atmospheres, builds trust, and gets people to want to buy from you.
Increase your delivery and presentation skills so you’re unforgettable in any room.
Learn how to create social media video content in less time and more engaging.
This Isn’t Just About Speaking on Stage
It’s about becoming the kind of communicator who shows up with clarity and confidence everywhere — in sales calls, live videos, social media, networking events, podcasts, and one-on-one conversations.
And the people you’re called to reach are waiting for the sound of your voice.
Coaches who want to increase their influence and someone people want to buy from and work with by mastering their social media content. + speaker delivery.
WHO IS THIS FOR?
Business owners who want to show up with more confidence + conviction online and create talking head videos in less time. They are ready to speak in any setting from social media, to a networking event to a keynote.
Visionaries who know they have a prophetic message but struggle to articulate it in a way that lands.
Speaker or aspiring speakers who want to go from being informational to be unforgettable on stage with their keynotes.
WHO
What You’ll Master
Discover how to say less better and in less time in your video content online + master your messaging.
Social Media Video Content
Keynote Stage Presence + Delivery
How to stand, speak, and pause with authority so you command any room.
Identify your brand story and the moment that connects your audience to your mission and offer so you have massive clarity in your marketing.
Your Signature Brand Story
Learn how to monetize your speaking to Invite action without feeling pushy or salesy.
Story-to-Sell Bridge
What You’ll Walk Away With
Walk Away
master
A professionally edited video media asset of your story that you can use ti pitch for stages, podcasts + pin on your social media
Stage presence skills that make you an unforgettable speaker.
Exactly how to record video content in less time and increase engagement immediately.
A signature story ready to use in keynotes, interviews, podcasts, and sales conversations.
Video content creation time so you can walk away with content for your brand.
A practical keynote framework that you can use for any keynote that makes you confident + inspirational without notes.
Clarity on your social media content pillars and how to generate endless content ideas that are cohesive to your brand story and messaging.
A prophetic activation to release your voice with power and purpose.
Choose Your Firebrand Story Room Experience
General Admission
VIP Story Media Experience
$597
$497
Full-day Firebrand Story Room training + prophetic activation.
Craft your signature story with Melissa’s guidance.
Stage presence + delivery drills to elevate your confidence in any room.
Learn the Story-to-Offer Bridge to sell without feeling salesy.
Live coaching + feedback on your messaging and delivery.
The Social Media Workbook how to craft your bio, create your content pillars and over 60 tried and true hooks for content.
Prophetic prayer and activation over your voice and calling.
Networking with other Kingdom-driven leaders, coaches, and visionaries.
Everything you need to unlock your voice, master your delivery, and sharpen your message:
Includes everything in
General Admission PLUS:
You’ll record your signature story on your phone post event.
My social media team will edit it into a polished 60–90 second media asset.
Perfect for pitching yourself for speaking engagements.
Pin it to your social media for instant credibility.
Use it to grow brand loyalty and showcase your story in a visually compelling way.
One additional 30 minute call with Melissa to post event for further support on messaging and your story.
$997
$1197
Which Option is For You?
General Admission — You want the training, activation, and frameworks to sharpen your voice and walk out with clarity and boldness.
General Admission
VIP Story Media Experience — You want all of the above plus a professional video asset you can use immediately to pitch yourself for stages/podcasts, share on social media and increase brand loyalty.
VIP Story Media Experience
Professional Story Media Asset Creation (CLICK HERE)
ONLY 10 7 SPOTS AVAILABLE
EARLY BIRD PRICING ENDS 9/2
EARLY BIRD PRICING ENDS 9/29
Friday: your story +
Activate Your Voice
Morning
made to order breakfast included
doors open at 8:00am
Afternoon
lunch provided
Final Activation
closing at 4:30pm
dinner on your own
Prophetic Identity Activation: Who you are as a communicator in the Kingdom.
Clarifying your message + crafting your signature story.
Embodying the value you carry and how to communicate it.
Watch live coaching from Melissa on from women sharing their brand story.
Catered Lunch provided and networking
Stage presence + delivery skills
Speaking practice + live feedback.
Story-to-offer bridge for increasing sales and impact.
Hands on video content creation time
Receive prophetic encouragement + strategy for using it immediately in your brand.
saturday: Translate Your Story Into Content That Works
Morning
made to order breakfast downstairs
doors open at 8:30am
Video Confidence Training: Learn my video recording hack and record content with less fear, less time and more engaging.
Content Pillars Workshop: Define 3–5 brand pillars from your story so content feels consistent and cohesive
Batch Recording Session: Learn how to record 10–15 pieces of short-form content in 1 hour
Guided practice with prompts, scripts, and feedback
Optional “content pod” for attendees to collaborate + capture b-roll of each other
afternoon open for networking +
self led content creation around the city
12:30pm class time stop for those who choose to head home earlier
5PM: Complimentary cocktail hour hosted by Embassy Suites, perfect for evening networking + connection.
What Past Firebrand Women Are Saying
“I've watched Melissa activate + equip roomsful of women who have a message but have no idea how to put it out there. I HIGHLY recommend Melissa as a speaker, trainer and coach. She is leader among leaders
— Polly H.
“Firebrand is changing my life and kingdom business!"
— Michele S.
"Signing up with Firebrand has truly accelerated my life beyond what I imagined... If you're ready for transformation, growth and connection, I wholeheartedly encourage you to join!
— Becky L.
